PIM Solutions company, an e-com service operator, analyzed online purchase growth dynamic within the last two weeks of February 2022. The total order amount hardly changed, there was a slight increase of order amount, but not a dramatic one. Average checks of 2,6 million purchases made in that period were taken to conduct the analysis.
The average check grew by 10%, and the ‘Pet Product’ category grew by 12% in value terms following ‘Beauty and health’ (+17%) and ‘Household appliances’ (+13,4%) categories.
More on the topic:
– Online sales growth continues in Russia
– Russian pet market growth rates in 2021
